The General Manager and Head, Corporate Communications at SIFAX Group, Mr. Muyiwa Akande, has been honoured with the Media Relations Maestro Award at the New Experience Newspaper Awards held in Lagos.
The award recognised Akande’s outstanding performance in media engagement, reputation management, and strategic communication across the Nigerian corporate landscape.
According to the organisers, the award celebrates individuals whose work has significantly enhanced the relationship between the media and the business community through transparency, professionalism, and innovation.
In a statement, the organisers described Akande as “a consummate communication professional whose approach to media relations continues to set the standard for corporate communications in Nigeria.”
Akande was selected for the award following a rigorous assessment of his professional record, impact, and leadership at SIFAX Group, where he oversees communication strategy for the Group’s subsidiaries in maritime, aviation, logistics, and energy sectors.
His name drew loud applause as it was announced at the ceremony, attended by top journalists, media executives, and corporate communication practitioners.
Speaking after receiving the award, Akande expressed appreciation to the organisers and dedicated the recognition to his team at SIFAX Group and the media industry.
“This award is a recognition of teamwork, collaboration, and shared vision,” Akande said. “At SIFAX Group, we see communication as a bridge — one that connects business objectives with public trust. I dedicate this honour to every journalist and communicator working to tell stories that make a difference.”
He also reaffirmed his commitment to strengthening media partnerships and promoting ethical communication practices in the private sector.
Chairman of SIFAX Group, Dr. Taiwo Afolabi, congratulated Akande on the award, describing him as “a professional who embodies excellence, integrity, and strategic leadership.”
Afolabi stated that Akande’s dedication and expertise have played a key role in building and sustaining SIFAX Group’s strong corporate image locally and internationally.
Industry observers noted that Akande’s recognition underscores his consistent record of professionalism and his ability to manage media relations with tact and authenticity.
They also commended his contributions to corporate communication in Nigeria, highlighting his balance between business objectives and journalistic values.
The New Experience Newspaper Awards, which celebrate excellence in journalism, communication, and business leadership, have become one of the country’s most credible industry recognition platforms.
The event brought together media practitioners, public relations experts, and corporate leaders, who applauded the achievements of professionals like Akande in promoting transparency and mutual respect between the media and the corporate world.
